Bottling nature’s genius

Acting as the inspiration behind the brand name, “KOKO!” is a call from the heavens -- one that wiry locals shout out as prized green coconuts drop from lofty palm trees to grace the earth.

Before artificial energy drinks were eagerly guzzled down, nature itself provided all the natural sources of energy a person could need, for those wise enough to seek it out. Our core idea, ‘nature’s fuel from nature’s store’ extends on knowledge gained about this product’s amazing properties and this in turn informed the creative development for the packaging, POS, trade collateral and launch communications.